Marketing & Brand Manager Job: 5* Hotel, Camps Bay

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Jobs Africa Group Full-Time

  •  Camps Bay, Cape Town, South Africa

  • R35k plus benefits hospitality

Job Description

Job Description

If you have fresh ideas, the ability to manage and motivate staff, as well as at least 5 years online and offline marketing experience, then this is the ideal position for you. This position has plenty of room for creativity, initiative, and career growth.

CANDIDATE MINIMUM REQUIREMENTS

Education:

  • · Grade 12 or equivalent
  • · Marketing Degree advantageous
  • · MS Office (Word, Excel and Email) is essential
  • · Opera experience is advantageous

Work experience:

  • · 5 to 7 years’ experience in the same or similar position
  • · Familiar with all duties and procedures in the Marketing and Brands department
  • · Two years Opera experience is essential
  • · Knowledge of yielding and revenue management
  • · Exceptional upselling skills, including tours, packages and tourism experiences

Other:

· Focus to be on direct retail sales and not trade or OTA.

· Knowledge of the latest sales and marketing trends

· A passion for dealing with client direct offering excellent and professional service

· Willingness to lead, take charge and offer direction

· Ability to multitask

· Exceptional customer care and service delivery

· Problem solving abilities and ability to manage customer issues

 

Tasks (include but not limited to):

 

BRAND

o Custodianship of the brand on the basis that there is discipline and structured evolvement where required.

o Tools:

  • Brand bible
  • Brand architecture

 

MARKETING

o Ensuring marketing campaign is developed after product has been defined and market analysis conducted.

o Tools:

  • DOT Sales & Marketing plan
  • Rates and rates strategy from Revenue Managers

 

CAMPAIGN & PROGRAMMES

o Set up target driven programmes.

o Programmes cover:

  • Direct
  • Online Direct
  • OTA
  • Traditional Trade

o Ensure all programmes are conducted according to PET & M protocol.

REPORTING

o Ensure financial and analytical reports are done.

PUBLIC RELATIONS

CAREER DEVELOPMENT

o It is earmarked that the person, once successful, will build a team and further group hotels will be added to their portfolio.


Featured

Posted by

Joanna Dunsby
  •  Date Posted: 1 days ago
  •  Job Expires: 67 days, 11 hours

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